Year 11 Business Trip to IKEA

Year 11 Business Studies students visited the IKEA in Sha Tin in September as part of their IGCSE studies. They had the opportunity to explore the IKEA product range as well as their marketing mix, which allowed them to link elements of their IGCSE course to real life. Students also had the chance to compare and contrast IKEA’s product portfolio with other shops in the Home Square plaza. This is an annual trip for Y11 and part of the wider Business Studies & Economics yearly trips which allow students the chance to get outside the classroom and apply their learning to real-life businesses.

Mr Jackson